Hoho Entertainment has signed a new licence for Cloudbabies with Immediate Media. The Cloudbabies will be making their debut in the publisher’s top selling pre-school magazine, “CBeebies Weekly” later this month and will also star in their own dedicated “CBeebies Special” early next year.
“The pre-school magazine business has been quite challenging over the past few years so we are very excited to have secured this deal with Immediate media Co that will bring Cloudbabies to an even wider audience through their market-leading portfolio of CBeebies Magazines.”, commented Helen Howells, joint MD and co-founder of Hoho Entertainment.
Pauline Cooke, Pre-school publisher at Immediate added “Cloudbabies is a gorgeous programme that delivers a clear message about caring for others. Young children are fascinated by the themes in the programme, such as night, day, stars and the weather, so we’re confident that it will be a firm favourite among our readers.”
Cloudbabies is a CG animated show about four enchanting, childlike characters, Baba Pink, Baba Blue, Baba Yellow and Baba Green whose job it is to look after the sky and their Sky Friends - Sun, Moon, Rainbow, Fuffa Cloud and Little Star. They live together with Bobo White, a mischievous little imp, in a house on a big fluffy cloud. Every morning, they jump on their Skyhorsies and begin their day’s work.
The series was created by award winning art director, Bridget Appleby, is currently being animated in CG by Manchester based Studio Liddell and is due to air on CBeebies very soon. Other partners include Vivid for Master Toy, Penguin Children’s Books for publishing, Abbey Home Media for DVD, Aykroyds and TDP for nightwear and underwear, Hallmark for greetings cards.